As the world’s leading sportswear company, Nike is dedicated to inspiring every athlete to reach their full potential. The brand’s origins began at the University of Oregon where legendary track and field coach Bill Bowerman and athlete Phil Knight yearned for a high quality, lightweight running shoe. They saw endless possibilities for human achievement through sport and believed that "if you have a body, you are an athlete". Bowerman’s philosophy still guides the brand’s mission today: "To bring inspiration and innovation to every athlete in the world." Nike’s name comes from the Greek goddess of victory, while the iconic 'Swoosh' logo is meant to symbolise her spirit and wings.



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